Club House Magazine

Road to Milan 2025

The collaboration with Daniele Ricci was born almost by chance in 2023 to develop a cup with a unique shape, for the presentation of his espresso beverage at WBC 2023.

This cup, which partly contributed to his extraordinary second place at the World Championships in Athens, then became with its characteristic oblique edge, the icon of the new Volcano line, in production from 2024.

On the occasion of the third participation of our Ambassador Daniele at the WBC 2025, which will be held in Milan – Host in October, we decided to accompany him during his preparation for the competition with the “ROAD TO MILAN” project.

An episodic documentary born with the idea of ​​following him behind the scenes, revealing the work, the sacrifices, the passion that characterize this wonderful competition, with the hope of bringing the general public closer to the exciting world of racing.

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